Do you have pictures on your website?

Today’s Legal Minute for Small Businesses: Do you have pictures on your website? For most people with a business website, the answer is yes.  However, for people that use website developers, many cannot answer the question whether or not they have the right to use the picture.  Copyright infringement occurs when you use a picture that is not yours without permission.  Permission can be granted either through a license (for instance the Creative Commons license) or through requesting and receiving permission from the owner.  Using pictures without permission can result in litigation and costly fines.  If you have pictures on your website and do not know if you have permission to use them, please feel free to contact me, your Denver small business lawyer, at 720-258-6647 or Elizabeth.Lewis@eclewis.com.

Have you read the terms of service for your email account?

Today’s Legal Minute for Small Businesses: Have you read the terms of service for you email account?  In today’s business world, an email address has moved from being a luxury to being a must.  Even apartment buildings list an email address you can write for more information.  However, have you ever read the terms of service for your email account?  Do you know who has access to the account?  How does the company handle subpoenas or other requests for information?  If you are using a public email company, which most people do, it is important that you read and understand what the company does with your personal information, the emails you receive, and the emails you send.  Depending on your profession and your business, you may have to limit what you do through the company if the policies are such that you are worried about privacy or legal issues.  If after reading the terms of service for your email account for your business you have any questions, please feel free to contact me, your Denver small business lawyer, at 720-258-6647 or Elizabeth.Lewis@eclewis.com.

Guest blogging at IP Law Institute!

I am excited to be a guest blogger today and tomorrow for the 8th Annual IP Law Institute. I will be posting throughout the next two days at the conference that will focus on the issues I love – trademarks, software licensing, and social media. I can’t wait to learn more about these topics and know that it will prove helpful in my everyday law practice.

To follow my posts on twitter, please use the hashtag #ipinstitute. To follow my blog postings, please go to http://ip.annualcle.com/blog. Following the conference, I will be posting a roundup of the information on my blog this weekend!

Online Marketing Law for Small Businesses

Last week, I presented to small business owners on online marketing law and some of the things that all companies who are going online need to thing about.  Once again, I would like to thank the Denver Entrepreneurs Meetup and Jo Guerra for asking me to present at their monthly meeting.  I had a great time and was lucky to have an audience that had a ton of questions and kept me on my feet! 

This presentation is only for informational purposes. If you are a small business with any questions about online marketing, please feel free to call me at 720-258-6647 or email me at Elizabeth.Lewis@eclewis.com to set up an appointment today!

Amazon drops affiliates in Colorado due to HB 1193

Earlier today Amazon stated that it was dropping affiliates in Colorado due to the passage of HB1193. This bill, also know as the software tax bill, requires any company with “sufficient connections” to the state of Colorado to withhold state sales tax. While the Governor of our State says that this has leveled the playing field, in my opinion it has cost many people their jobs and done more to hurt our state than help it.

Just because someone lists products on a website does not, in my opinion, give rise to significant ties in the state. If the state really wants to increase its tax base, I am sure there are better ways than charging a sales tax on affiliate marketing – especially as it now appears that any tax dollars that were to be gained have been lost as other companies as sure to follow Amazon and also leave our state. Without any affiliate marketers in the state, not only does the state not get the sales tax it was thinking it would but now also gains more unemployed people who use to make their money this way – which is not the type of gains it wants. It appears to be a lose-lose situation.

Hopefully, the voters in Colorado will speak up against this and the other tax bills foolishly making their way through with their votes this year. And, hopefully, those that come next season will attempt to undo the damage that has been done.

Can I do that? Information for when you are looking to hire, or be hired and the use of social media sites in the job search.

I was recently asked by Mike Hanbery of Hanbery Marketing whether there are any laws out there that prohibit an employer from using information that was posted on a social networking site.  The following is a repost of my thoughts on the question that can be found here.

Let me start off with the normal legal language that I have to get out of the way – this information is provided by the Law Office of E.C. Lewis, P.C. for general informational purposes only and not for the purpose of providing legal advice or giving a legal opinion on any specific facts or circumstances.  Now that that is out of the way, here is my take on the question.

As far as I know, there are no laws that specifically deal with the use of information gained by employers through the use of social media sites.  However, this doesn’t mean there aren’t any laws dealing with what can be done with information gained from social media sites.  Social media is just another way of doing what we have always done – learning more about people that we want to hire, do business with, or are friends with.  Twenty years ago, an employer had to research a person to find out whether he wanted to hire her just like he does today.  The difference is there are just more ways to do that now.  Rather than asking just for personal references and learning what you can from former employers, a potential employer can also see what you have done through your own actions on Facebook or Twitter.  And, just like with personal references twenty years ago, these actions may give an employer cause not to hire you.

The laws that govern what can be done with information learned offline also apply to information learned online.  Someone cannot discriminate against you in most cases because of sex, race, national origin, religion, age, or disabilities (I say most because there are jobs where you can, but those are very rare).  In addition, there may be other specific laws protecting you from other types of discrimination (i.e. sexual preference or marital status) depending on the state you are in.  So, for instance, an employer cannot go to Facebook, see your online picture and not hire you because you are a women (unless the job requires that you be a man).  She can also not go to Facebook and not hire you because you list Judaism as your religion (unless the job requires that you be a specific religion).  However, this isn’t any different than it would be without social media.  Twenty years ago, an employer couldn’t interview you and then not offer you the job because at the interview she learned you were a woman and not a man.  The biggest difference now is that an employer can learn a lot about you that would have been difficult 20 years ago.  Twenty years ago, it would have been more difficult, in many cases, to figure out your religion, your sexual preference, and in some cases your age.  Now you can do that with a click of a mouse.  But, either way, whether someone finds out the information online or offline, discrimination, for certain categories, is still illegal.  (Of course proving discrimination is a whole other blog post.)

The area that social media affects the most is when someone finds out information about you that can hurt your job search for which you have no legal recourse.  As far as I know, and I would be very surprised to find a law like this ever being passed, there are no laws that say an employer can’t discriminate because they don’t want an employee who drinks every night (unless somehow an ADA claim was made), they don’t want an employee who has three dogs, or they don’t want an employee who use to have a Mohawk.  The difference with this today verses 20 years ago, is someone would typically find this out after employing you rather than beforehand.  Twenty years ago, you’d already proven yourself to be a great employee after three months of employment so by that point, your employer didn’t care if you had a Mohawk 10 years before you were hired.

Because of this, I tell my friends and family who are searching for a job the same rules that I live by as a business owner (as potential clients are doing the same thing to me as employers do with potential employees), don’t put anything online that can hurt your reputation.  (Also known as the “If you would be embarrassed if your mother saw it, don’t post it on Facebook” rule.)  But even if you aren’t hired because of something on your Facebook site, think about the realities of why.  If someone doesn’t hire you because you have three dogs, do you really want to work for this person anyway?  If a company doesn’t like you because 10 years ago you were in a rock band, do you really need to spend 40+ hours a week there?  However, this doesn’t mean post anything you want.  There is a big difference between not getting a job you would probably not like anyway because you have three dogs and not getting one you would love because you posted 200 topless spring break drunken photos.

Although most of my posts throughout the rest of my blog deal with the employer side of things (as I usually represent businesses), for anyone interested in the interplay of the two, please feel free to browse the rest of my blog.